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AI & Innovation

Frontier models, agents and what they mean for insights teams.

Gamification: The Challenge of Rules Video & Slides Gamification: The Challenge of Rules We all know the opportunities that Gamification presents. It provides us with richer data and an improved experience… 21 June 2017 Moving Beyond the Bubble: Understanding the Social Dynamic and Its Link to Your Business Decisions Video & Slides Moving Beyond the Bubble: Understanding the Social Dynamic and Its Link to Your Business Decisions Today’s connected consumer is intrinsically engaged with social media, and as marketers and researchers, the decisions we make… 21 June 2017 The Challenges of Automation Video & Slides The Challenges of Automation Automation is growing quickly, creating lots of new opportunities and simplifying otherwise quite mundane tasks. Financial pressures are… 21 June 2017 Is Innovation The Cure For The Respondent Blues? Video & Slides Is Innovation The Cure For The Respondent Blues? We recently conducted the GRIT CPR Study, a global study with consumers on their view on market research… 21 June 2017 Why should I use international standards? Blog Why should I use international standards? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 30 May 2017 Maximising Mobile Event Maximising Mobile The event was broadcast as two live webinars on Wednesday, 18 October 2017 – the slides and recordings are… 18 October 2017 What is Agile Market Research? Blog What is Agile Market Research? Posted by Ray Poynter, 11 May 2017 One of the hottest terms in market research at the moment… 11 May 2017 Open data, what does it mean and why do we need it? Blog Open data, what does it mean and why do we need it? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 7 May 2017 Opportunities & Challenges for MR Event Opportunities & Challenges for MR Wednesday 21 June 2017 You can access the all the slides and recordings from our Play Again page. You… 21 June 2017 Artificial Intelligence and Market Research Event Artificial Intelligence and Market Research   Access the slides and recordings of all eight presentations from our Play Again page. Session 1, 10am… 22 September 2017 You Can Combine Standardisation with Creativity Blog You Can Combine Standardisation with Creativity One of the key tools for increasing productivity, reducing errors, and facilitating automation is standardisation. Unfortunately, many people… 20 March 2017 Automation and Market Research Event Automation and Market Research A five-part series of webinars with Ray Poynter, looking at automation and market research. The slides and recordings… 31 March 2017 – 9 November 2017

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