Mobile Research

Mobile-first data collection and mobile survey methods.

NewMR Chatbot Experiment Video & Slides NewMR Chatbot Experiment Earlier this year 2019, #NewMR and Wizu partnered to conduct an experiment with a chatbot. For our experiment,… 5 April 2019 NewMR Chatbot Experiment – Threats & Opportunities Facing Market Research Event NewMR Chatbot Experiment – Threats & Opportunities Facing Market Research Webinar, Thursday 4 April, 11 am London Time The event has been broadcast, we will share the slides… 4 April 2019 The New Research Paradigm: More Show and Less Tell Video & Slides The New Research Paradigm: More Show and Less Tell In today’s disrupted world, researchers must re-think their solutions – especially in terms of how they can get… 9 March 2019 Our expert tips to decode hyper-connected consumers’ expectations Video & Slides Our expert tips to decode hyper-connected consumers’ expectations In our increasingly digital society, Market Research must stay connected to people. Strategir developed a mobile app for… 6 March 2019 Festival of NewMR 2019 – Americas Thursday Event Festival of NewMR 2019 – Americas Thursday Slides and recordings available here. Chair: Ray Poynter Speakers Douwe Rademaker Ipsos The New Research Paradigm: More Show… 7 March 2019 Festival of NewMR 2019 – Atlantic Monday Event Festival of NewMR 2019 – Atlantic Monday Access the slides and recordings by clicking here. Chair: Ray Poynter Speakers Dávid Gáspár Bakamo Social Disinformation –… 4 March 2019 Do you know how to assess innovations in market research and insights? Blog Do you know how to assess innovations in market research and insights? Posted by Ray Poynter, 1 November 2018 We are surrounded by new approaches to understanding customers and markets,… 1 November 2018 What does digital disruption mean for APAC in 2018? Blog What does digital disruption mean for APAC in 2018? Post by Sue York This is the theme of the upcoming MRMW APAC Conference, which is taking place… 11 June 2018 Mobile in 2018 – The update you’ve been waiting for Video & Slides Mobile in 2018 – The update you’ve been waiting for The ways mobile devices are incorporated in research has continued to grow, develop and evolve. Are you keeping… 24 May 2018 Researchers should be aware of the problems with observational data Blog Researchers should be aware of the problems with observational data Posted by Ray Poynter, 18 May, 2018 The world is shifting from asking questions to utilising observational data… 18 May 2018 Useful summary of mobile device usage in the USA Blog Useful summary of mobile device usage in the USA Posted by Ray Poynter, 3 April 2018 A recent Pew Report (Mobile Fact Sheet – 5 February, 2018)… 3 April 2018 The Future of Data Collection Event The Future of Data Collection This three-webinar event looks at how market research and insights are rising to the challenges of new ways… 24 May 2018

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