Mobile Research
Mobile-first data collection and mobile survey methods.
Blog
When will surveys disappear? (2017 update)
Back in 2010 ,I caused a minor stir in the research world by predicting (at the MRS Conference…
15 September 2017
Blog
104 Facts You Don’t Know About Mobile Marketing
Guest blog by Megan Arevalo, WebsiteBuilder.org As well as the post below, Megan has contributed a really useful…
2 August 2017
Blog
Major update on mobile market research
For a few years there have been relatively few new findings about mobile market research. We have seen…
23 July 2017
Event
New! But Not Tech
Not everything new is about technology. For this two-webinar event, these presentations highlight new developments and solutions that…
8 November 2017
Event
Maximising Mobile
The event was broadcast as two live webinars on Wednesday, 18 October 2017 – the slides and recordings are…
18 October 2017
Video & Slides
Consumer Insights in your Pocket
There’s no doubt, AI will disrupt market research. But what are the possibilities? Our answer: Galvin, the consumer…
3 March 2017
Video & Slides
Review of Mobile Qual Platforms in 2017
There are thousands of apps available for marketing research. But which apps are most useful for qualitative researchers?…
2 March 2017
Video & Slides
Channeling the power of mobile messaging for consumer engagement
Messaging platforms are the most used Apps. In China 700+ million people are on WeChat and its dynamism…
27 February 2017
Blog
Asia Pacific Predictions for 2017
The APAC (Asia Pacific) region’s two New Years are relatively close together this year, Western New Year on…
18 January 2017
Blog
What can the Asia Pacific Region teach the MR world?
I think some of the best thinking about new market research comes from the Asia Pacific region and…
15 January 2017
Blog
Five Market Research Trends for 2017
At this time of year our thoughts turn to what will excite and challenge us in 2017. Here…
13 December 2016
Event
Festival of NewMR 2017 – EMEA Thursday
Thursday, 2 March, 2017 Access all the slides and recordings from this event via our Play Again page. Access…
2 March 2017