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AI & Innovation

Frontier models, agents and what they mean for insights teams.

Why Big Data, AI and ML is the friend of MR not the enemy Video & Slides Why Big Data, AI and ML is the friend of MR not the enemy At many conferences and roundtables and even over coffee breaks and chat rooms there is the conversation on… 24 May 2018 Mobile in 2018 – The update you’ve been waiting for Video & Slides Mobile in 2018 – The update you’ve been waiting for The ways mobile devices are incorporated in research has continued to grow, develop and evolve. Are you keeping… 24 May 2018 CHATBOTS: It’s not what they say, but how they say it Video & Slides CHATBOTS: It’s not what they say, but how they say it While the distant future of data collection is beyond our wildest imagination, we can try to conceive where… 24 May 2018 Future Feedback Video & Slides Future Feedback The way we interact with one another keeps evolving. Most survey research connects with respondents through email and… 24 May 2018 A Perspective on the Future of Data Collection Video & Slides A Perspective on the Future of Data Collection Sima Visa, entrepreneur, advisor, investor and host of Data Gurus podcast shares her thoughts and predictions on the… 24 May 2018 Charting Collections of Connections in Social Media: Creating Maps and Measures with NodeXL Video & Slides Charting Collections of Connections in Social Media: Creating Maps and Measures with NodeXL Networks are a data structure commonly found in any social media service that allows populations to author collections… 24 May 2018 Researchers should be aware of the problems with observational data Blog Researchers should be aware of the problems with observational data Posted by Ray Poynter, 18 May, 2018 The world is shifting from asking questions to utilising observational data… 18 May 2018 Tribute to Alan Frost – a Market Research Pioneer Blog Tribute to Alan Frost – a Market Research Pioneer This article is by way of an acknowledgement of the pioneering work undertaken by Alan Frost in the… 14 April 2018 Useful summary of mobile device usage in the USA Blog Useful summary of mobile device usage in the USA Posted by Ray Poynter, 3 April 2018 A recent Pew Report (Mobile Fact Sheet – 5 February, 2018)… 3 April 2018 Nabokov’s Favourite Word is Mauve – a book market researchers should read Blog Nabokov’s Favourite Word is Mauve – a book market researchers should read To read the Japanese version of this post (from Mr Ryota Sano) click here. Post by Ray Poynter, 28… 28 March 2018 The Future of MR: Automation Video & Slides The Future of MR: Automation Holly Carter discusses the future of automation in market research. 19 March 2018 Blockchain and Market Research: Boom or Bogus? Video & Slides Blockchain and Market Research: Boom or Bogus? Ray Poynter discusses the potential for blockchain in market research, and offers predictions for its adoption in the… 19 March 2018

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