AI & Innovation

Event NewMR Chatbot Experiment – Threats & Opportunities Facing Market Research Webinar, Thursday 4 April, 11 am London Time The event has been broadcast, we will share the slides… 4 April 2019 Video & Slides The New Research Paradigm: More Show and Less Tell In today’s disrupted world, researchers must re-think their solutions – especially in terms of how they can get… 9 March 2019 Video & Slides Insights from Nonconscious: Marketing That Talks Implicitly Are your research methodologies convenient for measuring what people see, think and feel apart from what they say?… 9 March 2019 Video & Slides 52 Things We Wish Someone Had Told Us About Customer Analytics Mike Sherman shares excerpts from his book, 52 Things We Wish Someone Had Told Us About Customer Analytics,… 7 March 2019 Video & Slides Artificial Intelligence, or Real Prejudice? Many of us know the bias that exists in the real world, especially when it comes to understanding… 6 March 2019 Video & Slides Our expert tips to decode hyper-connected consumers’ expectations In our increasingly digital society, Market Research must stay connected to people. Strategir developed a mobile app for… 6 March 2019 Video & Slides Trending Tuesday – Panel Discussion looking at the key trends in market research and insights Join our power-packed panel with Ray Poynter, Lucy Davison, Lenny Murphy, and Melanie Courtright as they cover key… 5 March 2019 Video & Slides The magical power of play One of the biggest challenges in market research is to motivate participants for research. Studies have confirmed that… 5 March 2019 Video & Slides The Next Evolution In Surveys: AI, Chatbots and The Power of Conversations Traditional online surveys have become stale and a new chatbot survey revolution is on the horizon in 2019.… 5 March 2019 Event Festival of NewMR 2019 – Americas Thursday Slides and recordings available here. Chair: Ray Poynter Speakers Douwe Rademaker Ipsos The New Research Paradigm: More Show… 7 March 2019 Event Festival of NewMR 2019 – APAC Wednesday Clicslides and recordings available here Chair: Sue York Speakers Sue York NewMR Presenting Online Mike Sherman Hong Kong… 6 March 2019 Event Festival of NewMR 2019 – Trending Tuesday Click here to access the slides and recordings. Panel Discussion looking at the key trends in market research and… 5 March 2019