Quantitative
Surveys, synthetic data, statistics and weighting.
Event
NewMR Chatbot Experiment – Threats & Opportunities Facing Market Research
Webinar, Thursday 4 April, 11 am London Time The event has been broadcast, we will share the slides…
4 April 2019
Video & Slides
Challenges in the workplace
Kristin Luck shares the results of research conducted by WIRe looking into the issues surrounding gender and employment…
10 March 2019
Video & Slides
Office Productivity: Creating Brain Friendly Environments
Every person loves being in nature. Natural sights and sounds attend to our psychological and physiological needs, promoting…
9 March 2019
Video & Slides
Insights from Nonconscious: Marketing That Talks Implicitly
Are your research methodologies convenient for measuring what people see, think and feel apart from what they say?…
9 March 2019
Video & Slides
52 Things We Wish Someone Had Told Us About Customer Analytics
Mike Sherman shares excerpts from his book, 52 Things We Wish Someone Had Told Us About Customer Analytics,…
7 March 2019
Video & Slides
The power of a brand’s distinctive assets to ensure market growth
Alica Arnould and Glaucia Marques, of System 1 (formerly Brainjuicer) on Singapore, discuss the power of a brand’s…
7 March 2019
Video & Slides
Disinformation – The Game Changer in Market Research and Brand Communication
Disinformation achieved its goal. It shook faith in official sources, and destabilized conventional forms of communication. One would…
6 March 2019
Video & Slides
The magical power of play
One of the biggest challenges in market research is to motivate participants for research. Studies have confirmed that…
5 March 2019
Video & Slides
The Next Evolution In Surveys: AI, Chatbots and The Power of Conversations
Traditional online surveys have become stale and a new chatbot survey revolution is on the horizon in 2019.…
5 March 2019
Video & Slides
Living and Breathing Quit-Smoking Journeys: Using online communities and behavioural economics to reduce adult smoking in Greater Manchester
Mustard was commissioned by the Greater Manchester Health and Social Care Partnership to conduct research on smoking behaviours…
5 March 2019
Video & Slides
The Who, What, Why and When of 2019’s Consumers
In this session, Jeff Tsui, Managing Director of Lightspeed Greater China, shares information on The Who, What, Why…
3 March 2019
Video & Slides
How to Use Comparisons to Find & Tell Stories in the Data
In this ‘How to’ webinar Ray Poynter looks at the way comparisons can be used to help you…
6 February 2019