Quantitative
Surveys, synthetic data, statistics and weighting.
Event
The Who, What, Why and When of 2019’s Consumers
Sponsored Webinar Thursday 28 February 2019 Live broadcast 5pm Hong Kong Access the recording and slides by clicking…
28 February 2019
Event
Festival of NewMR 2019 – International Women’s Day
8 March is International Women’s Day and this webinar celebrates the day and focuses on key topics relevant…
8 March 2019
Event
Festival of NewMR 2019 – Americas Thursday
Slides and recordings available here. Chair: Ray Poynter Speakers Douwe Rademaker Ipsos The New Research Paradigm: More Show…
7 March 2019
Event
Festival of NewMR 2019 – APAC Wednesday
Clicslides and recordings available here Chair: Sue York Speakers Sue York NewMR Presenting Online Mike Sherman Hong Kong…
6 March 2019
Event
Festival of NewMR 2019 – EMEA Tuesday
Access the slides and recordings by clicking here. Chair: Sue York Speakers Jeroen Spetter Ruigrok NetPanel The magical…
5 March 2019
Event
Festival of NewMR 2019 – Atlantic Monday
Access the slides and recordings by clicking here. Chair: Ray Poynter Speakers Dávid Gáspár Bakamo Social Disinformation –…
4 March 2019
Video & Slides
Assisted Intelligence: how smart machines will turbocharge tomorrow’s researchers
AI tools will help and augment researchers in the future – rather than replace them. But researchers will…
12 December 2018
Video & Slides
Ray Poynter interviews Betty Adamou
Betty Adamou, author of Games and Gamification in Market Research, and Founder of Research Through Gaming, is interviewed…
2 November 2018
Blog
Do you know how to assess innovations in market research and insights?
Posted by Ray Poynter, 1 November 2018 We are surrounded by new approaches to understanding customers and markets,…
1 November 2018
Video & Slides
Utilising digital behavioural data to improve tracking studies
In this commercial webinar, Omnicom’s Raúl Gordo presents “A Game Changer in the Understanding of Toy Consumers” –…
30 October 2018
Blog
Does Running Damage Your Heart? Another example of the problems of using observational data to infer cause and effect.
Back in 2012, there were several research papers that suggested that running for more than about 20 miles…
22 October 2018