Quantitative
Surveys, synthetic data, statistics and weighting.
Video & Slides
Semiotics in Marketing Chapters 4-6 with Rachel Lawes Read-a-Long
*Note: this webinar series is ongoing from 23rd April 2020. This presentation reflects the 11th June 2020 webinar. …
12 June 2020
Event
Using Semiotics in Marketing – Read Along
With Dr Rachel Lawes and her new book ‘Using Semiotics in Marketing’, NewMR is running a read-a-long project…
21 May 2020 – 23 July 2020
Video & Slides
Technology in Action
A panel discussion with leading experts, what is happening, where are things going, what should people look out…
19 March 2020
Video & Slides
When should we ask, when should be measure?
Through a study conducted by Netquest to its panelists, we developed an initial hypothetical approach regarding their navigation;…
18 March 2020
Video & Slides
A Discrete Choice Take on Uncovering Priorities of US Citizens
For decades, researchers have struggled with how to ask respondents about topics like gun control, income inequality, climate…
18 March 2020
Video & Slides
Digital Marketing for 2020: Letting Consumer Needs Drive Personalization
Marketers are turning to digital micro-targeting to reach consumers with personalized messages – but are they breaking through…
18 March 2020
Video & Slides
Making Experience Text Analytics Actionable: The Human/A.I. Balance
If you’re not analyzing your customer speech and text, you’re getting an incomplete picture which could be misleading…
18 March 2020
Video & Slides
Who, me biased?
When we think of cognitive biases, we typically focus on what it means for respondents. But what about…
18 March 2020
Event
Technology in Action
The webinar has been broadcast, the slides and recordings will be available soon. A panel discussion with leading…
18 March 2020
Event
Analytics in Action
The webinar has been broadcast, click here to access the slides and recordings. Join us as we explore…
17 March 2020
Video & Slides
Faster Insights through Smarter Analysis
The need for speed is paramount in market research. We are pressed to deliver research faster and more…
7 November 2019