Quantitative
Surveys, synthetic data, statistics and weighting.
Video & Slides
Do you believe in magic?
Do you believe in magic? Maybe, maybe not. Do you believe in magical analyses when it comes to…
3 March 2017
Video & Slides
People aren’t robots: Tips for creating questionnaires that people want to answer
Questionnaires aren’t getting any more fun or easy to answer, and this continues to be reflected in our…
2 March 2017
Video & Slides
How Data Science is Revolutionizing Market Research Careers
Self-service data collection and research tools are already transforming the research industry. However the proliferation of big data…
2 March 2017
Video & Slides
Moments That Matter: Digital Twists to Classic Rituals as People Go Mobile
This research provides new angles to traditional audience research as consumers shift to mobile. It brings to life…
27 February 2017
Video & Slides
The Fickle Mistress: Loyal consumers changing brands and the change-constancy conflict
This presentation deals with the impact of brand renovation on loyal consumers, and the role of the Change-Constancy…
27 February 2017
Video & Slides
Big Consumer Data: the Promise, the Overpromise, the Opportunity
A recent article stated “McKinsey finds it’s all talk and little action with data analytics in most companies”.…
27 February 2017
Video & Slides
Being a Start up in Romania
This session includes three market research start ups from different countries with presenters sharing experiences and tips, with…
27 February 2017
Blog
Discovery: a new tool for accessing longitudinal cohort studies
Are you interested in longitudinal data? For example, The Hertfordshire Cohort Study (following 3000 men and women since…
5 February 2017
Blog
Five Market Research Trends for 2017
At this time of year our thoughts turn to what will excite and challenge us in 2017. Here…
13 December 2016
Event
Festival of NewMR 2017 – Futuring Friday
Friday, 3 March, 2017 Access the slides and recording via our Play Again page here: Lenny Murphy, Ray Poynter…
3 March 2017
Event
Festival of NewMR 2017 – EMEA Thursday
Thursday, 2 March, 2017 Access all the slides and recordings from this event via our Play Again page. Access…
2 March 2017
Event
Festival of NewMR 2017 – Americas Wednesday
Wednesday, 1 March, 2017 Access all the slides and recordings from this event via our Play Again page. Access…
1 March 2017