Quantitative

Video & Slides Is Innovation The Cure For The Respondent Blues? We recently conducted the GRIT CPR Study, a global study with consumers on their view on market research… 21 June 2017 Video & Slides How to see the meaning in numbers Following the success of the six-part series ‘Finding and Communicating the Story’ in 2016, NewMR have launched Part… 1 June 2017 Event Maximising Mobile The event was broadcast as two live webinars on Wednesday, 18 October 2017 – the slides and recordings are… 18 October 2017 Blog Open data, what does it mean and why do we need it? The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.… 7 May 2017 Event Opportunities & Challenges for MR Wednesday 21 June 2017 You can access the all the slides and recordings from our Play Again page. You… 21 June 2017 Blog What is the scientific method, and how does it relate to insights and market research? Posted by Ray Poynter, 22 April 2017 I often hear people grumble that researchers, marketers and insights professionals… 22 April 2017 Event Artificial Intelligence and Market Research   Access the slides and recordings of all eight presentations from our Play Again page. Session 1, 10am… 22 September 2017 Blog Should Market Research Still Be Using Significance Testing? Over the last few years there have been many calls for market researchers to stop using significance testing… 22 March 2017 Event Automation and Market Research A five-part series of webinars with Ray Poynter, looking at automation and market research. The slides and recordings… 31 March 2017 – 9 November 2017 Event Find and Communicate the Story – Part 2 Four Webinars delivered by Ray Poynter Looking at different aspects of finding and communicating the story. The slides… 31 May 2017 – 19 December 2017 Video & Slides Futuring Friday panel discussion Lenny Murphy, Ray Poynter and guests Kristin Luck and Melanie Courtright survey the near and middle future for… 4 March 2017 Video & Slides Food for Thought In recent years consumer neuroscience has become the ‘much talked about’ tool in the marketing process, but it… 3 March 2017