Storytelling

Finding and telling the narrative in research data.

APAC Tuesday 2021 Event APAC Tuesday 2021 Session chaired by: Sue York   Click here for Tim’s recording Click here for Tanvi’s recording Click here… 13 April 2021 How to use Correlations to find Insights Video & Slides How to use Correlations to find Insights Correlation is one of the most widely used statistical techniques in market research and insights and it is… 28 May 2019 How to use Correlations to find Insights Event How to use Correlations to find Insights Webinar Wednesday, 28 May 2019 This webinar has been broadcast, you can access the slides and recordings by… 28 May 2019 How to Use Comparisons to Find & Tell Stories in the Data Video & Slides How to Use Comparisons to Find & Tell Stories in the Data In this ‘How to’ webinar Ray Poynter looks at the way comparisons can be used to help you… 6 February 2019 How to Use Comparisons to Find & Tell Stories in the Data Event How to Use Comparisons to Find & Tell Stories in the Data Webinar: Wednesday 6 February 2019 Access the slides and recordings by clicking here. In this ‘How to’ webinar… 6 February 2019 Ocular Truth: The Impact of Visuals Video & Slides Ocular Truth: The Impact of Visuals With the research landscape transforming into immersive engagement territories, narratives are the new paradigm shift. As much as… 15 November 2018 Personally speaking Video & Slides Personally speaking Visualisation and storytelling have almost become clichés today and are built on the accurate premise that a story… 15 November 2018 Breaking News! What Qualitative Research can learn from the News Media Video & Slides Breaking News! What Qualitative Research can learn from the News Media The news media has adapted extremely well to evolving technology to become even more engaging and relevant in… 15 November 2018 What does storytelling really mean in a market research presentation? Video & Slides What does storytelling really mean in a market research presentation? Market researchers are often told they need to be storytellers, they are told it by their bosses, they… 15 November 2018 How to edit insights: the power of leaving stuff out Video & Slides How to edit insights: the power of leaving stuff out Communicating impactful and culturally-charged insight bottles down to one thing: clarity. Clarity of the message, clarity of the… 15 November 2018 Visualising voices, representing self. Video & Slides Visualising voices, representing self. We used creative visual techniques of animating words/text, and photostories to sit over the voices of our research… 15 November 2018 Storyboarding techniques for visual storytelling Video & Slides Storyboarding techniques for visual storytelling Clients are under immense pressure to deliver shorter, sharper, clearer stories to their key stakeholders; the use of… 15 November 2018

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