Consumer Insight
Understanding consumers, personas and consumer data.
Video & Slides
Platform Showcase – The Insights Copilot from YouScan
Alex Orap Founder and Chief Growth Officer, YouScan, and Jenya Terpil Head of AI, YouScan. showcase the Insights…
16 July 2024
Event
NewMR AI Update – July 2024
NewMR Webinar Monday 15 July, 2024 Broadcast time 10am New York (3pm London, 4pm Paris & Amsterdam) The…
15 July 2024
Video
The Role of Narrative in Research with Irrational Agency and NewMR
This 'Narrative Research' forum, hosted by produced by the Irrational Agency and NewMR, brings together leading proponents of…
13 February 2024
Video & Slides
The Sudden Death of Beliefs
Social intelligence research possesses the capability to capture, analyze, and interpret the myriad factors influencing how consumers align…
12 February 2024
Video & Slides
Uncovering Consumers’ Hidden Narratives
While nearly every participant is willing to answer our questions in market research, very few actually share what’s…
12 February 2024
Event
Story Time: The Narrative Research Forum
A NewMR/Irrational Agency Webinar Wednesday, 7 February 2024 Broadcast: 10am New York (3pm London, 4pm Paris) Access the…
7 February 2024
Video & Slides
The State of Insights – September 2023
In this webinar, Ray Poynter provides a summary of the key trends that are shaping the world of…
27 September 2023
Event
The State of Insights – September 2023
NewMR Webinar Tuesday 26 September 2023 Broadcast 10am New York, 3pm London, 4pm Paris Click here to access…
26 September 2023
Video & Slides
Insights and Market Research Scenarios for 2027
Predictions tend to go wrong and the recognised alternative is based on scenario thinking. In this presentation Ray…
7 December 2022
Event
New Thinking in Insights – Asia Pacific
NewMR Webinar – Tuesday, 6 December 2022 Broadcast time: Sydney 10am, Auckland 12 noon. Access the slides and…
6 December 2022
Video & Slides
Thinking Outside the Mode: Improving Accuracy by Choosing a Multi-Mode Approach
To collect better data. What does it mean? Everybody has an opinion. We do too. In this presentation,…
14 October 2021
Event
Collecting Better Data
Webinar – Thursday 14 October 2021 Live broadcast at 10am New York, 3pm London Click here to access…
14 October 2021