Consumer Insight

Understanding consumers, personas and consumer data.

Mind The Gap – Consumer Centricity in a nutshell Video & Slides Mind The Gap – Consumer Centricity in a nutshell In this presentation Tom will discuss the 3 gaps between brands and consumers that need to be closed… 15 April 2021 Applying robust panel data for insights into emerging consumer goods markets Video & Slides Applying robust panel data for insights into emerging consumer goods markets Illustrated by two brief case studies: the consumer who uses CBD for sleep and the emergence of the… 15 April 2021 Insight communautés : un manifeste pour le changement Video & Slides Insight communautés : un manifeste pour le changement Click here to access the slides Click here to access the slides 13 April 2021 EMEA Wednesday 2021 Event EMEA Wednesday 2021 Session chaired by: Ray Poynter       Click to see Tom’s recording Click to see Chris’s recording… 14 April 2021 Le futur des études de marché 2021 Event Le futur des études de marché 2021 Modérateur Anne-Sophie Damelincourt, Blue Lemon Insight & Strategy Programme Insight communautés : un manifeste pour le changement Amélie… 12 April 2021 NewMR after 10 Years – Atlantic Session Video & Slides NewMR after 10 Years – Atlantic Session On 8 December 2020, it will be ten years since the first Festival of NewMR, so it seems… 9 December 2020 NewMR after 10 Years Event NewMR after 10 Years Webinar Tuesday 8 December 2020 APAC session: 4pm Sydney Atlantic session: 10am New York On December the 8th… 8 December 2020 Real Qual: Refreshing parts of client side companies that others don’t Video & Slides Real Qual: Refreshing parts of client side companies that others don’t Digital qual, scalable qual, mobile qual….much has changed over the past 10 – 15 years. Mainly for the… 19 March 2020 What Women Want (Hint: It’s Not Hello Kitty) Video & Slides What Women Want (Hint: It’s Not Hello Kitty) Charlotte Wilkinson, Founder of Hello Sister, Singapore, shares why it's important for brands to understand and support women,… 19 March 2020 Understanding the ‘Why’, and the ‘Why Now?’ Video & Slides Understanding the ‘Why’, and the ‘Why Now?’ Ray Poynter, Stephen Cribbett (founder of Further) and Marie-Claude Gervais: - explore the importance of the ‘Why?’ and… 27 January 2020 Campaign for Real Qual Event Campaign for Real Qual   Join the LinkedIn discussion about this webinar by clicking here. The event has been broadcast, the slides… 19 March 2020 Asia Pacific in Focus Event Asia Pacific in Focus This session focuses on key strands that are emerging and taking place around the Asia Pacific region. Session… 18 March 2020

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