Storytelling
Finding and telling the narrative in research data.
Blog
Will anything replace PowerPoint soon? (a forecast from 2011 revisited)
Posted by Ray Poynter, 29 August 2018. Until 2012 I used to write a blog on Typepad and…
29 August 2018
Blog
How many significant digits should you display in your presentation?
Posted by Ray Poynter, 27 August 2018 Too many digits can obscure the story being communicated by numbers.…
27 August 2018
Blog
What can Market Researchers learn from Escher?
Posted by Ray Poynter 30 July 2018 Last week I was lucky enough to be able to visit…
30 July 2018
Blog
What is a Framework of Project Knowledge?
Post by Ray Poynter, 10 July 2017 On 19 July I am running a workshop on finding and…
10 July 2018
Event
The Future of Storytelling and Visualisation
This three-webinar event looks at how organisations are utilising storytelling and visualisation in market research & insights. Session 1, 4pm…
14 November 2018
Video & Slides
Less asking, more listening
The word survey has taken on a specific and narrow meaning in our industry – typically you’d expect…
24 May 2018
Blog
The dog that didn’t bark – a great way to find insight in information
Posted by Ray Poynter, 10 May 2018 In the Sherlock Holmes story ‘The Adventure of Silver Blaze’ the…
10 May 2018
Blog
Do you understand what sort of Data Visualisation you need?
Posted by Ray Poynter 27 April 2018 Over the past ten years, there has been a rapid and…
27 April 2018
Event
The Future of Data Collection
This three-webinar event looks at how market research and insights are rising to the challenges of new ways…
24 May 2018
Blog
To lose one may be regarded as a misfortune, to lose two looks like carelessness!
‘To lose one may be regarded as a misfortune, to lose two looks like carelessness.’ From time to…
23 December 2017
Blog
Hints for Presenting at International Conference
Earlier this week I attended the IIeX APAC Conference in Thailand and it was a fantastic event –…
15 December 2017
Blog
Using découpé to find the story in the data
Découpé, or to give it its anglicised name ‘cut up technique’ is a creativity device that dates back…
4 October 2017