Qualitative
Qual methods, conversational research and analysis at scale.
Video & Slides
A day in the life of a regional Insight Community Manager
17 July 2014
Video & Slides
Explode-a-Myth 2014 – Annie Pettit
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17 July 2014
Video & Slides
Explode-a-Myth 2014 – Melanie Courtright
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17 July 2014
Slides
There is something called Qual/Quant
17 July 2014
Slides
Universal Brands – Giving Brands Local Relevance
17 July 2014
Slides
Examining how Discovery Channel used their community to explore how the London Olympics were impacting viewer attitudes and preferences
17 July 2014
Slides
Leveraging online bulletin boards in global product and concept development
17 July 2014
Slides
Making Research Communities Mobile-Friendly: the Whys and How-Tos
17 July 2014
Slides
Where next for insight, research, and communities?
17 July 2014
Slides
Come to the light
17 July 2014
Slides
Best practices in creating and maintaining community engagement
17 July 2014
Slides
Why Micro is the New Macro
17 July 2014