Ethnography & Video Research
Observational, ethnographic and video-based methods.
Video & Slides
Digital E-Ethnography and Patient Data
Given the ‘big data’ brokers (IQVIA (IMS), Google Analytics and IBM Watson) and the availability of data on…
24 May 2018
Blog
Researchers should be aware of the problems with observational data
Posted by Ray Poynter, 18 May, 2018 The world is shifting from asking questions to utilising observational data…
18 May 2018
Event
The Future of Video
This two-webinar event looked at the way video is expanding and evolving in the context of market research…
19 June 2018
Event
The Future of Data Collection
This three-webinar event looks at how market research and insights are rising to the challenges of new ways…
24 May 2018
Blog
We Love Starting a Conversation
Post by Sue York, 27 January, 2018 At NewMR we love starting a research conversation – that’s one…
27 January 2018
Video & Slides
The Power of Going Long
We’re used to thinking of 30-minute phone interviews, 1-hour IDIs, 2-hour focus groups and 3-hour ethnographies . .…
8 November 2017
Video & Slides
The 6 R’s of great video research
Video-based research is growing fast, and there are a plethora of tech solutions being offered. But the tech…
8 November 2017
Video & Slides
Adapting #Mobile to Social Media Language ????
Mobile communication is becoming increasingly visual – think Instagram, Snapchat, YouTube; the use of filters, emojis and storylines…
18 October 2017
Event
New! But Not Tech
Not everything new is about technology. For this two-webinar event, these presentations highlight new developments and solutions that…
8 November 2017
Event
Maximising Mobile
The event was broadcast as two live webinars on Wednesday, 18 October 2017 – the slides and recordings are…
18 October 2017
Video & Slides
Digital Hip-Hop Knock-outs in Mumbai
Edward Appleton & Aastha Tiku from Happy Thinking People discuss “Digital Hip-Hop Knock-outs in Mumbai”
2 February 2016
Event
Festival of NewMR 2016 – EMEA Thursday
Broadcast time: Thursday, 4 February. The Festival of NewMR comprises 5 days of webinars, click here to see…
4 February 2016