Text & Data Analytics
Text analysis, sentiment and text-analytics techniques.
Event
AAA – Agility, Automation & AI
Thursday 18 August, 2016 2 sessions Access the slides and recordings from this event via our Play Again…
18 August 2016
Blog
My Predictions for 2016
Despite Nobel prize-winning physicist Niels Bohr’s advice that ‘Prediction is very difficult, especially about the future’, here are…
18 December 2015
Blog
Social Media, Curation and a Personal Brand – 3 hot topics for 2016
In November our thoughts stray to 2016 as we try to guess the key topics we should be…
8 November 2015
Blog
What’s hot in market research?
One of the questions I get asked most often is “What’s hot in market research?”. The updated was broadcasted…
14 August 2014
Slides
Social Media: The Next Frontier in Text Analytics
17 July 2014
Slides
Online Text Analytics – Top Ten Tips: Welcome to the Oldest New Game in Town
17 July 2014
Blog
Why social media mining and monitoring have met with limited success in Market Research?
OK, let’s get one thing clear from the outset; I am not saying social media mining and monitoring…
13 April 2014
post image Blog
Opportunities and Threats for Market Research
To help celebrate the Festival of NewMR we are posting a series of blogs from market research thinkers…
24 November 2013
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Which analysis approach will have the biggest impact on market research over the next five years? My vote is for text analytics?
From neuroscience to behavioural economics, from advanced and adaptive choice models to participative ethnography, from facial coding to…
26 July 2013
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10 Reasons to buy ESOMAR’s new book
1 It’s not your classic textbook This book focusses on the questions that are part of the everyday…
19 May 2013
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2012 – the year manual coding made a comeback!
In 2011, at events and conferences around the world the world seemed to be on the edge of…
16 November 2012