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AI & Innovation

Frontier models, agents and what they mean for insights teams.

Market Research, not a hot topic in Social Media Blog Market Research, not a hot topic in Social Media The fourth contribution to the GreenBook/NewMR Collaborative review of social media research comes from Andrew Jeavons at Mass… 21 July 2015 Results of the GreenBook/NewMR Social Media Research Challenge Blog Results of the GreenBook/NewMR Social Media Research Challenge Stop Press! The review of this project by Ray Poynter and Lenny Murphy is now ready, access it… 15 July 2015 Contrasting the social media MR picture in English, French, and Italian Blog Contrasting the social media MR picture in English, French, and Italian This is the third post that relates to the GreenBook/NewMR collaborative evaluation of social media research. This post… 14 July 2015 Social Media Research Reveals Market Research Concerns Blog Social Media Research Reveals Market Research Concerns This is the second post that relates to the GreenBook/NewMR collaborative evaluation of social media research. This post… 9 July 2015 Eleven Things Research Pros Should Know about Sentiment Analysis Blog Eleven Things Research Pros Should Know about Sentiment Analysis Guest post by Seth Grimes. Seth Grimes is an analytics strategy consultant with Washington DC based Alta Plana… 4 July 2015 Market Research is too inward looking – Social Media analysis by Bakamo Social Blog Market Research is too inward looking – Social Media analysis by Bakamo Social As part of the NewMR/GreenBook Social Media project Bakamo Social have produced an analysis that looks at the… 2 July 2015 The world is changing, so market research must change too Blog The world is changing, so market research must change too Market research is an applied discipline; its core purpose is to help organisations make better decisions. When the… 21 June 2015 Life on the Cutting Edge of NewMR Event Life on the Cutting Edge of NewMR Webinar, Tuesday 22 September, 2015 2 Sessions Americas (North, South, and Central) 10am Seattle (midday Chicago, 1pm New… 22 September 2015 What’s special about Dub? Blog What’s special about Dub? The post below is the result of a discussion between Ray Poynter from NewMR and Stephen Cribbett from… 17 June 2015 The Long Survey Will Be Replaced By the Sparse Survey Blog The Long Survey Will Be Replaced By the Sparse Survey Guest post by Jeffrey Henning. Jeffrey Henning, PRC, is president of Researchscape International. He is a Director at… 14 June 2015 What is MR Innovation? With Lenny Murphy & Ray Poynter Video & Slides What is MR Innovation? With Lenny Murphy & Ray Poynter Lenny Murphy and Ray Poynter review what innovation means in the context of market research. 5 June 2015 Social Media Research in 2015, Ray Poynter Video & Slides Social Media Research in 2015, Ray Poynter Ray Poynter gives an updated review of Social Media Research. 28 May 2015

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