Gamification & Research Games
Game-based and playful research methods.
Video & Slides
Reversing Pokémon Go: Designing from the start with the finish line in mind
What if we reversed Pokemon Go? Let’s say we took all the outcomes and behaviours that Pokemon Go…
8 December 2016
Event
Research Innovation – 2017
Wednesday 7 December, 2016 2 sessions Access all slides and recordings from this event via our Play Again page.…
7 December 2016
Video & Slides
Altered Reality – The Suspension of Disbelief in Research Games
Betty Adamou from Research Through Gaming shows how and why Games and Gamification can help market research via…
9 June 2016
Event
Altered Realities
Thursday 9 June, 2016 2 sessions Access all slides and recordings from this event via our Play Again…
9 June 2016
Video & Slides
The Gargantuan Differences Between Games & Gamification For Online Research
25 September 2015
Event
Life on the Cutting Edge of NewMR
Webinar, Tuesday 22 September, 2015 2 Sessions Americas (North, South, and Central) 10am Seattle (midday Chicago, 1pm New…
22 September 2015
Video & Slides
Online Surveys & Digital Games: How alike we really are, and how we can harness a gamer-style of engagement for better data quality
30 November 2014
Event
Festival of #NewMR
Monday 1st December – Friday 5th December The Festival is back for its fifth year. Most of the…
1 December 2014 – 5 December 2014
Video & Slides
Introduction to Gamification
17 July 2014
Video & Slides
“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!
17 July 2014
Slides
Identity, Trust, Reach & Reward: the Evans Finch Social Media Challenges
17 July 2014
Slides
Let’s all play the game
17 July 2014