Topic: survey design
Video & Slides
How to use Flow Charts in Survey Design
As researchers, we often balance our desire for detailed insight with the need to design engaging experiences. Smart…
1 November 2019
Video & Slides
NewMR Chatbot Experiment
Earlier this year 2019, #NewMR and Wizu partnered to conduct an experiment with a chatbot. For our experiment,…
5 April 2019
Video & Slides
The magical power of play
One of the biggest challenges in market research is to motivate participants for research. Studies have confirmed that…
5 March 2019
Video & Slides
Ray Poynter interviews Betty Adamou
Betty Adamou, author of Games and Gamification in Market Research, and Founder of Research Through Gaming, is interviewed…
2 November 2018
Video & Slides
Re-envisioning Research with Mobile First
Mobile First survey design has become a hot topic in recent times. While the call to Mobile First…
18 October 2017
Video & Slides
Single Survey Design for Online and Offline Research
Focusing on the mode of connecting with the participants is so 2001. They key to success is to…
18 October 2017
Video & Slides
The online survey quality guideline by JMRA
In Japan, online survey is the most used research method. The Internet Survey Quality Subcommittee of JMRA try…
18 October 2017
Video & Slides
Making Grid Questions Mobile Friendly – An Impossible Dream?
With the increasing use of smartphones for online surveys, questionnaire designers are being challenged to measure ideas with…
18 October 2017