Blog

Analysis, AI updates and practical guidance for market researchers and insights professionals, written by Ray Poynter and guests.

post image Uncategorized Singapore MRSS Conference – for me the best one day event of the year! Yesterday I was the closing keynote at the MRSS Asia Research Conference in Singapore, and I think it… 8 August 2014 My Take on Social Media – Tara Lyons Uncategorized My Take on Social Media – Tara Lyons Guest blog by Tara Lyons - her take on Social Media. 5 August 2014 post image Mobile Using a Big Picture approach to understand the key trends in mobile market research During the last week I have made three separate presentations in Tokyo on the topic of the key… 28 July 2014 post image Books Customers are your last competitive advantage Most companies claim to be customer centric, but when you look at what they do you will see… 25 July 2014 post image Market Research Try a sample chapter from our new book on Mobile Market Research Want to try a chapter of our new book on Mobile Market Research, see below. The Handbook of… 18 July 2014 post image Behavioural Economics NewMR – The Big Picture Sometimes when I run a workshop or training session people want detail, they want practical information about how… 16 July 2014 post image Business Market Research and Marketing Research mean the same thing I am teaching a series of market research lessons in Tokyo at the moment (based on the ESOMAR… 6 July 2014 post image infogrpahics If you want to learn how to present well, use PowerPoint Well, to be more precise, if you want to present well, learn to be a good presenter using… 3 July 2014 post image Business What about the first-mover disadvantage? Posted by Ray Poynter, 28 June 2014 This week’s Economist has an interesting article about the founders of… 28 June 2014 In defence of business jargon Business In defence of business jargon Ray Poynter discusses the merits of business jargon. 25 June 2014

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