Category: Marketing

Many Conference Exhibitors Could do Better Blog Many Conference Exhibitors Could do Better I am lucky to attend a large number of conferences each year and at most of these conferences… 21 March 2016 Learn from Wayne Gretzky – Foresight in business is all about skating to where the puck is going to be Blog Learn from Wayne Gretzky – Foresight in business is all about skating to where the puck is going to be Business strategists can and should learn a key lesson from the world’s best ever ice hockey player, Wayne… 15 February 2016 Are you a new entrant in the NewMR World? Blog Are you a new entrant in the NewMR World? From time-to-time people reach out to us to tell us about a new company in the market research… 11 January 2016 My Predictions for 2016 Blog My Predictions for 2016 Despite Nobel prize-winning physicist Niels Bohr’s advice that ‘Prediction is very difficult, especially about the future’, here are… 18 December 2015 Social Media, Curation and a Personal Brand – 3 hot topics for 2016 Blog Social Media, Curation and a Personal Brand – 3 hot topics for 2016 In November our thoughts stray to 2016 as we try to guess the key topics we should be… 8 November 2015 Nobody can claim to be Cheaper, Faster and Better! Blog Nobody can claim to be Cheaper, Faster and Better! There seems to be have been a rash of new claims by some agencies that they are offering… 4 November 2015 Six Tips for Creating Integrated Insight – from the No Nonsense Tour Blog Six Tips for Creating Integrated Insight – from the No Nonsense Tour Everybody is talking about ‘insight instead of data’ and ‘storytelling instead of tables’, but how do we find… 7 October 2015 Social Media Research shows Market Research is too inward looking Blog Social Media Research shows Market Research is too inward looking Ray Poynter and Lenny Murphy Earlier this year, NewMR and GreenBook set a challenge for the providers of… 5 October 2015 The story of the timetable that wanted to be an itinerary Blog The story of the timetable that wanted to be an itinerary Most of the timetables in the station office were happy to be timetables. They prided themselves on being… 5 October 2015 Why the GRIT Survey is useful, and why you should take part Blog Why the GRIT Survey is useful, and why you should take part The link to the latest GRIT survey is available (click here to take it) and I encourage you… 21 September 2015

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