Category: Market Research

Conference report: CSDI 2026 workshop overview Blog Conference report: CSDI 2026 workshop overview Here is my report on the International Workshop on Comparative Survey Design and Implementation, University of Vienna, 23–25… 28 March 2026 AI Moderation in Pharma: IDIs with B2B Healthcare Experts in Days Blog AI Moderation in Pharma: IDIs with B2B Healthcare Experts in Days When a new pain relief product sees a slower-than-expected start, there’s no time to wait for traditional research… 16 September 2025 How to Automatically Analyse Google Forms Data with AI Blog How to Automatically Analyse Google Forms Data with AI Here is a tool that let's you use AI to automate the analysis of surveys conducted via Google… 26 March 2025 AI and Synthetic Data Dominate ESOMAR Congress in Athens Blog AI and Synthetic Data Dominate ESOMAR Congress in Athens Last week saw over 1000 insight and market researchers from 78 countries gather in Athens for ESOMAR’s Annual… 17 September 2024 Is weighting a form of synthetic data? Blog Is weighting a form of synthetic data? One of the surprises about the sudden and widespread interest in Synthetic Data is that it has forced… 14 May 2024 Synthetic Data –an Overview, a Taxonomy & some FAQs Blog Synthetic Data –an Overview, a Taxonomy & some FAQs AI is a hot topic, and in the insight and research ecosystem, the hottest topic is Synthetic Data.… 19 April 2024 The State of Insights – Quarter 1, 2024 – the Report Blog The State of Insights – Quarter 1, 2024 – the Report NewMR has recently conducted its third wave of a study on the State of Insights, focusing on Optimism/Pessimism,… 6 March 2024 The State of Insights – February 2024 – An Automated Summary Blog The State of Insights – February 2024 – An Automated Summary The third wave of the NewMR study looking at the state of insights has just closed its data… 26 February 2024 The State of Insights – February 2024 – a Word Cloud approach Blog The State of Insights – February 2024 – a Word Cloud approach The third wave of the NewMR study looking at the state of insights has just closed its data… 19 February 2024 Predictions and Prescriptions for 2024 Blog Predictions and Prescriptions for 2024 2024 will be an exciting ride for the world of insights and research. But before I jump into… 3 January 2024

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