Category: Market Research
Blog
Conference report: CSDI 2026 workshop overview
Here is my report on the International Workshop on Comparative Survey Design and Implementation, University of Vienna, 23–25…
28 March 2026
Blog
AI Moderation in Pharma: IDIs with B2B Healthcare Experts in Days
When a new pain relief product sees a slower-than-expected start, there’s no time to wait for traditional research…
16 September 2025
Blog
How to Automatically Analyse Google Forms Data with AI
Here is a tool that let's you use AI to automate the analysis of surveys conducted via Google…
26 March 2025
Blog
AI and Synthetic Data Dominate ESOMAR Congress in Athens
Last week saw over 1000 insight and market researchers from 78 countries gather in Athens for ESOMAR’s Annual…
17 September 2024
Blog
Is weighting a form of synthetic data?
One of the surprises about the sudden and widespread interest in Synthetic Data is that it has forced…
14 May 2024
Blog
Synthetic Data –an Overview, a Taxonomy & some FAQs
AI is a hot topic, and in the insight and research ecosystem, the hottest topic is Synthetic Data.…
19 April 2024
Blog
The State of Insights – Quarter 1, 2024 – the Report
NewMR has recently conducted its third wave of a study on the State of Insights, focusing on Optimism/Pessimism,…
6 March 2024
Blog
The State of Insights – February 2024 – An Automated Summary
The third wave of the NewMR study looking at the state of insights has just closed its data…
26 February 2024
Blog
The State of Insights – February 2024 – a Word Cloud approach
The third wave of the NewMR study looking at the state of insights has just closed its data…
19 February 2024
Blog
Predictions and Prescriptions for 2024
2024 will be an exciting ride for the world of insights and research. But before I jump into…
3 January 2024