Category: Market Research
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2012 – the year manual coding made a comeback!
In 2011, at events and conferences around the world the world seemed to be on the edge of…
16 November 2012
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Is the term MROC morphing?
When Brad Bortner, of Forrester, coined the term MROC (Market Research Online Community) in 2009, he defined it…
14 November 2012
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What do we need? Faster Research! When do we need it? NOW!
Yes, it is a truism that we want better, cheaper, faster research, and that we have always wanted…
10 November 2012