Category: Business
Blog
Ask, Measure, Learn – Lutz Finger and Soumitra Dutta
I’ve just finished reading this book and I would strongly recommend it to anybody seeking to understand the…
7 February 2014
Blog
Does influence exist, or is it homophily?
Posted by Ray Poynter, 7 February 2014 One of the growth areas over the last few years has…
7 February 2014
Blog
Stop asking when mobile will be the next big thing, it happened a year or two ago!
As I and others (see this great post by Reg Baker in 2011) have been pointing out, people…
27 January 2014
Blog
How many people will be using smartphones to access the web in 2017?
Almost every week there is a key discussion in the NewMR LinkedIn group, tackling a specific topic of…
22 January 2014
Blog
Why is so much customer satisfaction research so unsatisfying?
When I talk to research users, one of the most common themes I hear is dissatisfaction with customer…
16 January 2014
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The Mobile Players in 2014 & Mobile MR – Navin Williams
Posted by Navin Wlliams, CEO MobileMeasure Consultancy Ltd, Shanghai, China. Editors note: Navin is known as a leading…
14 January 2014
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Could Google be the next Standard Oil or AT&T?
Post by Ray Poynter, 11 January 2014 Google’s standing with privacy groups and legislators has probably never been…
11 January 2014
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How many of your Twitter followers are fake?
Have you ever stopped to wonder how many of your Twitter followers are fake? Or, more importantly, when…
6 January 2014
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Non-Market Research Options for the Mobile Ecosystem
The material below is an excerpt from a book I am writing with Navin Williams and Sue York…
23 December 2013
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Does using the #MRX tag limit the conversation?
Most market researchers (IMO) who use Twitter do so with the #MRX tag, with the #NewMR, #ESOMAR and…
18 December 2013