Storytelling & Reporting
Finding and communicating the story in the data.
Video & Slides
Behavioural Economics: Marketing’s latest shiny new thing, or the tipping point for marketing transformation?
Behavioural economics (BE) is the buzzword of the moment; in government, policy, finance and more recently, marketing. Marketers…
8 December 2016
Video & Slides
Reversing Pokémon Go: Designing from the start with the finish line in mind
What if we reversed Pokemon Go? Let’s say we took all the outcomes and behaviours that Pokemon Go…
8 December 2016
Video & Slides
Find and Communicate the Story – Lesson 6 – Presenting
Lesson 6: “How to Present the Story” is the final instalment of this webinar series, presented by Ray…
8 November 2016
Video & Slides
Yummy! Tasty research snacks for a time-starved audience
With charting and reporting becoming automated, and many self-service research options, we need to adapt to provide more thinking and consulting behind…
21 October 2016
Video & Slides
I’m bored, get to the point
In a world where the average consumer attention span is 8 seconds, how do we keep up? How…
21 October 2016
Video & Slides
From Collection to Curation: Future-proofing your Research Skills
Drowning in information, research clients increasingly need individuals who can collate, curate and connect information to derive intelligent…
21 October 2016
Event
Research Innovation – 2017
Wednesday 7 December, 2016 2 sessions Access all slides and recordings from this event via our Play Again page.…
7 December 2016
Video & Slides
Find and Communicate the Story – Lesson 5 – Visualisation
Ray Poynter delivers the 5th lesson in the #NewMR webinar series on Finding and Communicating the Story in…
14 September 2016
Video & Slides
The Machine gave me the Narrative
The Machine gave me the Narrative
19 August 2016
Event
Skills for a NewMR World
Thursday 20 October, 2016 2 sessions Access all slides and recordings from this event via our Play Again…
20 October 2016
Video & Slides
Find and Communicate the Story – Lesson 4 – Complex Data
Ray Poynter delivers the 4th lesson in the #NewMR webinar series on Finding and Communicating the Story in…
5 July 2016
Video & Slides
Find and Communicate the Story – Lesson 3 – Quantitative Information
Ray Poynter shows how to find and communicate the story in quantitative information in this webinar. This webinar…
26 May 2016