Futures & Trends

Where market research and insights are heading next.

ESOMAR Council Report December 2018 Blog ESOMAR Council Report December 2018 In October I was elected to be a member of the ESOMAR Council for a period of two… 6 December 2018 The Insight Revolution: Question Everything – by Andrew Grenville – Book Review Blog The Insight Revolution: Question Everything – by Andrew Grenville – Book Review Posted by Ray Poynter, 25 November 2018 If you work in a client-side insights team, then this is… 25 November 2018 5 key steps to creating a Modern Approach to Market Research Blog 5 key steps to creating a Modern Approach to Market Research Guest Post by Caroline Frankum, 19 November 2018 Today, everything and anything is Digital. It’s a way of… 19 November 2018 Do you know how to assess innovations in market research and insights? Blog Do you know how to assess innovations in market research and insights? Posted by Ray Poynter, 1 November 2018 We are surrounded by new approaches to understanding customers and markets,… 1 November 2018 Bias Runner 2049 Blog Bias Runner 2049 Story-with-a-meaning post by Ray Poynter, 11 October 2018 Tom Torquemada was looking forward to his interview today, he… 11 October 2018 Answers to Questions about Artificial Intelligence Blog Answers to Questions about Artificial Intelligence Posted by Ray Poynter 13 September 2018 Note, in response to questions, I have started adding additional answers… 13 September 2018 Will anything replace PowerPoint soon? (a forecast from 2011 revisited) Blog Will anything replace PowerPoint soon? (a forecast from 2011 revisited) Posted by Ray Poynter, 29 August 2018. Until 2012 I used to write a blog on Typepad and… 29 August 2018 The excitement of the new and the best of the old – AMSRS Annual Conference 2018 Blog The excitement of the new and the best of the old – AMSRS Annual Conference 2018 Posted by Ray Poynter 16 August 2018 Last week I had the honour to attend the Australian AMSRS… 16 August 2018 Market Research Skills and Training Study 2018 Report Blog Market Research Skills and Training Study 2018 Report Posted by Ray Poynter Sue York, 8 August 2018 Below is the Executive Summary of our Market Research… 8 August 2018 Looking Forward Event Looking Forward This two-webinar event looks at what’s happened in market research and insights in 2018, predictions for 2019, upcoming… 11 December 2018 What does digital disruption mean for APAC in 2018? Blog What does digital disruption mean for APAC in 2018? Post by Sue York This is the theme of the upcoming MRMW APAC Conference, which is taking place… 11 June 2018 Researchers should be aware of the problems with observational data Blog Researchers should be aware of the problems with observational data Posted by Ray Poynter, 18 May, 2018 The world is shifting from asking questions to utilising observational data… 18 May 2018

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