Category: Quantitative
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How do clients move 20 to 30 minute tracking studies onto smartphones?
As I mentioned in earlier posts. NewMR is involved in the creation of a new book, provisionally called…
10 June 2013
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10 Reasons to buy ESOMAR’s new book
1 It’s not your classic textbook This book focusses on the questions that are part of the everyday…
19 May 2013
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Behavioural Economics is mostly a quant thing
Something strange seems to have happened in the world of market research since the publication of Kahneman’s Thinking,…
7 April 2013