Category: Qualitative

The Future of Qual Blog The Future of Qual Last week, I had the honour to be invited to attend the QRCA International Qualitative Conference in Berlin… 22 May 2025 Using ChatGPT to help Analyse Focus Group Discussions Blog Using ChatGPT to help Analyse Focus Group Discussions In this post, I want to highlight one way that ChatGPT can help you be more efficient. In… 7 April 2024 We Love Starting a Conversation Blog We Love Starting a Conversation Post by Sue York, 27 January, 2018 At NewMR we love starting a research conversation – that’s one… 27 January 2018 How does your knowledge and MR learning compare with others? Blog How does your knowledge and MR learning compare with others? Update, the survey is now closed and the analysis has begun. When we have finished the analysis, reporting… 6 November 2017 New Participants, New Expectations, for Qualitative Market Research Blog New Participants, New Expectations, for Qualitative Market Research The post below is a guest post from Maya Middlemiss, Founder and Managing Director of Saros Research, based in… 15 April 2017 Politicised discourse – is Market Research Attuned? Blog Politicised discourse – is Market Research Attuned? The post below is a guest post from Edward Appleton, Director Global Marketing at Happy Thinking People, based in… 7 April 2017 What can the Asia Pacific Region teach the MR world? Blog What can the Asia Pacific Region teach the MR world? I think some of the best thinking about new market research comes from the Asia Pacific region and… 15 January 2017 New Face: Scoot Insights Blog New Face: Scoot Insights As a service to startups, NewMR has offered to post a single announcement from new startups to help… 1 February 2016 What is the difference between Qualitative and Quantitative Research? Blog What is the difference between Qualitative and Quantitative Research? [Sorry, this is a really long post, but I have been asked several times to explain the key… 27 November 2015 Six Tips for Creating Integrated Insight – from the No Nonsense Tour Blog Six Tips for Creating Integrated Insight – from the No Nonsense Tour Everybody is talking about ‘insight instead of data’ and ‘storytelling instead of tables’, but how do we find… 7 October 2015

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