Topic: Qualitative
Video & Slides
How pop-up communities helped bring online qual to the mainstream
Pop-Up Communities are re-shaping the way we can reach customers, observe and understand experiences, run international research, and…
19 March 2020
Video & Slides
The problems and challenges created by observational data
The world of market research and insights are in the process of moving from a paradigm centred on…
24 May 2018
Video & Slides
What are the true unmet needs of qualitative researchers in 2017?
Qualitative researchers are always looking to uncover the needs, behaviours and emotions of others, in order to identify…
18 October 2017
Video & Slides
Using Mobile Qual to Hack the Snack Aisle
How do you decide where in a store to put a new healthy snacking item? FocusVision and market…
8 December 2016
Video & Slides
A qual perspective on AI, automation and agile market research
A qual perspective on AI, automation and agile market research
19 August 2016
Video & Slides
Find and Communicate the Story – Lesson 2 – Qualitative Information
Lesson 2 of 6. Ray Poynter and NewMR provide a webinar-based course on how to find the communicate…
4 April 2016
Video & Slides
Find and Communicate the Story – Lesson 1 – Overview and Introduction
Lesson 1 of 6. Ray Poynter and NewMR provide a webinar-based course on how to find the communicate…
23 February 2016
Video & Slides
Digital Hip-Hop Knock-outs in Mumbai
Edward Appleton & Aastha Tiku from Happy Thinking People discuss “Digital Hip-Hop Knock-outs in Mumbai”
2 February 2016
Video & Slides
Adding the Sparkle to Immersion Research
Colleen Ryan, Head of Strategy with TRA presents “Adding the Sparkle to Immersion Research“
30 January 2016
Video & Slides
“Cleansing the Lens: Towards 20/20 Vision“
Shobha Prasad, Director with Drshti Strategic Research Services presents “Cleansing the Lens: Towards 20/20 Vision“
30 January 2016