Topic: Qualitative Research

Five Ways You Can Leverage ChatGPT for Insights Video & Slides Five Ways You Can Leverage ChatGPT for Insights In this research presentation, Ray Poynter demonstrates Five Ways You Can Leverage ChatGPT for Insights, from design, via… 16 July 2024 AI and Qual: The Story So Far Video & Slides AI and Qual: The Story So Far This presentation is Part 1 of 2. Join us as we explore how AI can be used to… 9 April 2024 AI-powered interviewing: Best practices from Yasna Video & Slides AI-powered interviewing: Best practices from Yasna This presentation is Part 2 of 2. Join us as we explore how AI can be used to… 9 April 2024 3 X 3 – 9 Ways to Win with Qualitative Online Communities in 2021 Video & Slides 3 X 3 – 9 Ways to Win with Qualitative Online Communities in 2021 Successful and impactful Qualitative Online Communities research requires keen moderation, expert planning and agile implementation. In this session,… 25 March 2021 Raising the Bar for Online Focus Groups Video & Slides Raising the Bar for Online Focus Groups Online video focus groups have been around for about 20 years. As an early adopter, I have been… 25 March 2021 Face-to-Face qualitative research in 2021 Video & Slides Face-to-Face qualitative research in 2021 Conversation with Ray Poynter and Bob Qureshi, joined by Holly O’Neill, Patrice Wooldridge, and Chris Hauck Bob Qureshi,… 25 March 2021 Moving your focus groups online: rich qual insights via asynchronous online communities Video & Slides Moving your focus groups online: rich qual insights via asynchronous online communities At a time when qual researchers are being told by the MRS to take their in-person research and… 24 July 2020 Real Qual: Refreshing parts of client side companies that others don’t Video & Slides Real Qual: Refreshing parts of client side companies that others don’t Digital qual, scalable qual, mobile qual….much has changed over the past 10 – 15 years. Mainly for the… 19 March 2020 The art of listening Video & Slides The art of listening Real qual is not about off- or online research, it is not about the amount of groups, it… 19 March 2020 (Wo)man vs Machine; from competition to collaboration Video & Slides (Wo)man vs Machine; from competition to collaboration It is a truth universally acknowledged that client budgets and timelines are shrinking whilst the need for quality… 21 September 2018

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