Topic: Gamification
Video & Slides
“Serious Games” has a place in future MR-it will ensure respondent engagement, focus and therefore validity,and help with panelist retention. It will also increase participation from the elusive 18-24 year olds!
17 July 2014
Slides
Identity, Trust, Reach & Reward: the Evans Finch Social Media Challenges
17 July 2014
Slides
Let’s all play the game
17 July 2014
Slides
Questionnaire Design and Gamification
17 July 2014
Video & Slides
Game Theory – Turning online surveys into games
17 July 2014
Video & Slides
Mobile Social Games for Market Research
17 July 2014
Video & Slides
Prediction Markets as Research Games
17 July 2014
Video & Slides
Game On! A new way to get Insight
17 July 2014
Video & Slides
Research Through Gaming…One day, Maybe
17 July 2014
Video & Slides
Game On: How game mechanics are changing the consumer world, and how researchers can play
17 July 2014