A Rising Data Tide Lifts All Research Boats: New Career Path Options for Market Research & Customer Insights Professionals

Click here to access the slides

Click here to access the slides

Big data, small data. Quant, qual. Structured, unstructured. Self-reported, observed. And on and on. Data is collected and analyzed in many ways these days. It’s exciting, but how can one person be an expert in all of it? The short answer: you can’t. There are too many potential areas of specialization. But you can make some informed choices about how to plan your career in an increasingly data-fluent world. In this session, Kathryn will present research on job title and skill trends, and offer her recommendations for what they mean for specific market research and customer insights career opportunities. Is it time to refresh your career path vision?

All recordings

Related

Gamification: The Challenge of RulesVideo & SlidesGamification: The Challenge of RulesWe all know the opportunities that Gamification presents. It provides us with richer data and an improved experience…21 June 2017Moving Beyond the Bubble: Understanding the Social Dynamic and Its Link to Your Business DecisionsVideo & SlidesMoving Beyond the Bubble: Understanding the Social Dynamic and Its Link to Your Business DecisionsToday’s connected consumer is intrinsically engaged with social media, and as marketers and researchers, the decisions we make…21 June 2017The Challenges of AutomationVideo & SlidesThe Challenges of AutomationAutomation is growing quickly, creating lots of new opportunities and simplifying otherwise quite mundane tasks. Financial pressures are…21 June 2017Is Innovation The Cure For The Respondent Blues?Video & SlidesIs Innovation The Cure For The Respondent Blues?We recently conducted the GRIT CPR Study, a global study with consumers on their view on market research…21 June 2017Immersive, conversational and experiential: Market research predictions for 2019BlogImmersive, conversational and experiential: Market research predictions for 2019Matt Kleinschmit, CEO & Founder, Reach3 Insights offers four key trends for 2019: 'Ambivalence to the big, and…20 December 2018Nissan Motor’s Naoki Takahashi’s Challenge to Market ResearchersBlogNissan Motor’s Naoki Takahashi’s Challenge to Market ResearchersIn this post, Nissan Motor's Mr Takahashi issues a challenge to market research agencies to propose new models…17 December 2018

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close