Category: The Future
Blog
Major update on mobile market research
For a few years there have been relatively few new findings about mobile market research. We have seen…
23 July 2017
Blog
Why should I use international standards?
The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.…
30 May 2017
Blog
Open data, what does it mean and why do we need it?
The post below is a guest post from Will Poynter, lead engineer at CLOSER Discovery, based in the UK.…
7 May 2017
Blog
Should Ambitious Market Research Companies Adopt the American Way?
Market Research is becoming more and more USA dominated. The ESOMAR revenue figures for market research show that…
1 May 2017
Blog
Politicised discourse – is Market Research Attuned?
The post below is a guest post from Edward Appleton, Director Global Marketing at Happy Thinking People, based in…
7 April 2017
Blog
You Can Combine Standardisation with Creativity
One of the key tools for increasing productivity, reducing errors, and facilitating automation is standardisation. Unfortunately, many people…
20 March 2017
Blog
Social Media in 2017, Not much change, but lots of progress
Last week I attended the MRS Social Media Summit in London, and was struck by something that at…
18 February 2017
Blog
Discovery: a new tool for accessing longitudinal cohort studies
Are you interested in longitudinal data? For example, The Hertfordshire Cohort Study (following 3000 men and women since…
5 February 2017
Blog
Asia Pacific Predictions for 2017
The APAC (Asia Pacific) region’s two New Years are relatively close together this year, Western New Year on…
18 January 2017
Blog
What can the Asia Pacific Region teach the MR world?
I think some of the best thinking about new market research comes from the Asia Pacific region and…
15 January 2017