Category: The Future

Researchers should be aware of the problems with observational data Blog Researchers should be aware of the problems with observational data Posted by Ray Poynter, 18 May, 2018 The world is shifting from asking questions to utilising observational data… 18 May 2018 Tribute to Alan Frost – a Market Research Pioneer Blog Tribute to Alan Frost – a Market Research Pioneer This article is by way of an acknowledgement of the pioneering work undertaken by Alan Frost in the… 14 April 2018 The Difference Between Customer Focused and Customer Centricity? Blog The Difference Between Customer Focused and Customer Centricity? To read the Japanese version of this post (from Mr Ryota Sano) click here. Posted by Ray Poynter, 6… 6 April 2018 Useful summary of mobile device usage in the USA Blog Useful summary of mobile device usage in the USA Posted by Ray Poynter, 3 April 2018 A recent Pew Report (Mobile Fact Sheet – 5 February, 2018)… 3 April 2018 Blockchain and Market Research – A force for disruption soon? Blog Blockchain and Market Research – A force for disruption soon? Post by Ray Poynter, 3 March 2018 Have you noticed that there seems to a lot of people… 2 March 2018 Call for Collaboration – Training Benchmark Survey 2018 Blog Call for Collaboration – Training Benchmark Survey 2018 Updated 2 FebrMarch, 2018 Sue York and Ray Poynter are heading a collaborative effort to learn more about the… 18 February 2018 Market Research Knowledge Benchmarking Study 2017 Blog Market Research Knowledge Benchmarking Study 2017 In November 2017 Ray Poynter and Sue York conducted a study into Market Research Knowlege and produced a… 17 December 2017 Is it time for market research to ditch the ritual of the Null Hypothesis? Blog Is it time for market research to ditch the ritual of the Null Hypothesis? From time to time, I am asked to write some notes (or teach a section) on hypothesis testing.… 9 December 2017 Ray Poynter’s presentation at JMRA Annual Conference 2017 Blog Ray Poynter’s presentation at JMRA Annual Conference 2017 This week, Ray Poynter was the opening keynote speaker at the JMRA (Japanese Market Research Association) Annual Conference… 29 November 2017 The State of the Global MR Industry Blog The State of the Global MR Industry AMSRS (The Australian Market & Social Research Society) has just published an article from Ray Poynter in its… 15 November 2017

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