Category: Statistics

Does Running Damage Your Heart? Another example of the problems of using observational data to infer cause and effect. Blog Does Running Damage Your Heart? Another example of the problems of using observational data to infer cause and effect. Back in 2012, there were several research papers that suggested that running for more than about 20 miles… 22 October 2018 How many significant digits should you display in your presentation? Blog How many significant digits should you display in your presentation? Posted by Ray Poynter, 27 August 2018 Too many digits can obscure the story being communicated by numbers.… 27 August 2018 Is it time for market research to ditch the ritual of the Null Hypothesis? Blog Is it time for market research to ditch the ritual of the Null Hypothesis? From time to time, I am asked to write some notes (or teach a section) on hypothesis testing.… 9 December 2017 When will surveys disappear? (2017 update) Blog When will surveys disappear? (2017 update) Back in 2010 ,I caused a minor stir in the research world by predicting (at the MRS Conference… 15 September 2017 The Statistics and Statistical Tools Used in Market Research in 2017 Blog The Statistics and Statistical Tools Used in Market Research in 2017 In this post I am sharing the summary and two key charts. The eight-page version of the results… 3 September 2017 Survey about the stats we use in market research Blog Survey about the stats we use in market research At the moment (August 16 to August 31, 2017) NewMR is running a survey to collect data about… 16 August 2017 Should Market Research Still Be Using Significance Testing? Blog Should Market Research Still Be Using Significance Testing? Over the last few years there have been many calls for market researchers to stop using significance testing… 22 March 2017 An Introduction to Market Research Tables – Request for Feedback Blog An Introduction to Market Research Tables – Request for Feedback Most market research textbooks (for example Malhotra) do not really cover the sort of tables we use in… 28 October 2016 What is Conjoint Analysis? Blog What is Conjoint Analysis? Conjoint Analysis is used when a brand wants to know how important different elements of a decision are.… 15 June 2016 The Long Survey Will Be Replaced By the Sparse Survey Blog The Long Survey Will Be Replaced By the Sparse Survey Guest post by Jeffrey Henning. Jeffrey Henning, PRC, is president of Researchscape International. He is a Director at… 14 June 2015

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close