Category: NewMR

Blog Major update on mobile market research For a few years there have been relatively few new findings about mobile market research. We have seen… 23 July 2017 Blog What is Agile Market Research? Posted by Ray Poynter, 11 May 2017 One of the hottest terms in market research at the moment… 11 May 2017 Blog What is the scientific method, and how does it relate to insights and market research? Posted by Ray Poynter, 22 April 2017 I often hear people grumble that researchers, marketers and insights professionals… 22 April 2017 Blog New Participants, New Expectations, for Qualitative Market Research The post below is a guest post from Maya Middlemiss, Founder and Managing Director of Saros Research, based in… 15 April 2017 Blog Should Market Research Still Be Using Significance Testing? Over the last few years there have been many calls for market researchers to stop using significance testing… 22 March 2017 Blog Social Media in 2017, Not much change, but lots of progress Last week I attended the MRS Social Media Summit in London, and was struck by something that at… 18 February 2017 Blog Asia Pacific Predictions for 2017 The APAC (Asia Pacific) region’s two New Years are relatively close together this year, Western New Year on… 18 January 2017 Blog What can the Asia Pacific Region teach the MR world? I think some of the best thinking about new market research comes from the Asia Pacific region and… 15 January 2017 Blog How did my predictions for 2016 fare? I have just published Five Market Research Trends for 2017, covering issues that I think will be important… 5 January 2017 Blog Five Market Research Trends for 2017 At this time of year our thoughts turn to what will excite and challenge us in 2017. Here… 13 December 2016