Topic: storytelling

The Role of Narrative in Research with Irrational Agency and NewMR Video The Role of Narrative in Research with Irrational Agency and NewMR This 'Narrative Research' forum, hosted by produced by the Irrational Agency and NewMR, brings together leading proponents of… 13 February 2024 The Sudden Death of Beliefs Video & Slides The Sudden Death of Beliefs Social intelligence research possesses the capability to capture, analyze, and interpret the myriad factors influencing how consumers align… 12 February 2024 Uncovering Consumers’ Hidden Narratives Video & Slides Uncovering Consumers’ Hidden Narratives While nearly every participant is willing to answer our questions in market research, very few actually share what’s… 12 February 2024 An Introduction to using Word Cloud Plus to code open-ended text Video & Slides An Introduction to using Word Cloud Plus to code open-ended text Do you want to know how to find the meaning in a set of open-ended comments from your… 26 May 2023 Looking for Patterns in the Data, part 1 of 3 Video & Slides Looking for Patterns in the Data, part 1 of 3 Ray Poynter is writing a new book, based on his popular course ‘Finding and Communicating the Story in… 25 February 2022 Working with Qualitative Information, part 2 of 3 Video & Slides Working with Qualitative Information, part 2 of 3 Ray Poynter is writing a new book, based on his popular course ‘Finding and Communicating the Story in… 25 February 2022 Communicating Stories, part 3 of 3 Video & Slides Communicating Stories, part 3 of 3 Ray Poynter is writing a new book, based on his popular course ‘Finding and Communicating the Story in… 1 February 2022 Finding and crafting compelling data stories (fast) Video & Slides Finding and crafting compelling data stories (fast) Being able to tell a good data story isn’t just nice; it’s necessity. Do you struggle to work… 13 April 2021 How to use Correlations to find Insights Video & Slides How to use Correlations to find Insights Correlation is one of the most widely used statistical techniques in market research and insights and it is… 28 May 2019 How to Use Comparisons to Find & Tell Stories in the Data Video & Slides How to Use Comparisons to Find & Tell Stories in the Data In this ‘How to’ webinar Ray Poynter looks at the way comparisons can be used to help you… 6 February 2019

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