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Topic: marketing research

Laddering Up to New Product Success – A Case Study Slides Laddering Up to New Product Success – A Case Study 17 July 2014 Come Dine With Me, Australia Slides Come Dine With Me, Australia 17 July 2014 How Empowering the Mobile Research Proposition Will Drive Mobile Research to its Tipping Point Slides How Empowering the Mobile Research Proposition Will Drive Mobile Research to its Tipping Point 17 July 2014 Babies, bathwater and behavioural economics: the challenges for qualitative research Slides Babies, bathwater and behavioural economics: the challenges for qualitative research 17 July 2014 PROVING BJORK WRONG: How To Take Behavioural Science from Anecdote to Action Slides PROVING BJORK WRONG: How To Take Behavioural Science from Anecdote to Action 17 July 2014 Better Surveys through Behavioural Economics Slides Better Surveys through Behavioural Economics 17 July 2014 Why Bad Can Be Better Than Good: Navigating the Dynamics of On-Emotion Marketing Slides Why Bad Can Be Better Than Good: Navigating the Dynamics of On-Emotion Marketing 17 July 2014 BEyond Nudge : BE inspired strategic frameworks for marketing and market research Slides BEyond Nudge : BE inspired strategic frameworks for marketing and market research 17 July 2014 Behavioural Economics for Market Researchers Slides Behavioural Economics for Market Researchers 17 July 2014 Measuring the Power of Social Influence at the Shelf Slides Measuring the Power of Social Influence at the Shelf 17 July 2014

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