Topic: Machine Learning
Video & Slides
Automated Semiotic Analysis: Hero, Heretic or Helper?
Andrew Jeavons, co-founder of Signoi, presents a compelling case for why market researchers, semioticians, and brands can benefit…
6 July 2022
Video & Slides
The Morality of Market Research in the Age of A.I.
Andrew Konya speaks on the moral consequences of unbridled A.I. in market research and other unpredictable secondary effects…
15 August 2019
Video & Slides
The Beauty from the Bottom of the Data Lake
A.I and machine learning algorithms have made giant leaps to help uncover insights in the millions of conversations,…
21 September 2018
Video & Slides
Helping Marketers create better customer experiences using AI
Visual information overload is a problem for consumers, brands and retailers. Scientists have shown that this creates ‘load…
21 September 2018
Video & Slides
Why Big Data, AI and ML is the friend of MR not the enemy
At many conferences and roundtables and even over coffee breaks and chat rooms there is the conversation on…
24 May 2018
Video & Slides
Teaching Machines to Feel – The Role of MR
Teaching Machines to Feel – The Role of MR
19 August 2016
Video & Slides
Is MR ready to “Unleash a New Reality”?
“Final Fantasy: The Spirits within”, released in 2001, was the first photorealistic computer-animated feature film. It now holds…
19 August 2016
Video & Slides
A qual perspective on AI, automation and agile market research
A qual perspective on AI, automation and agile market research
19 August 2016