Topic: ethnography

An Immersive Ethnography Technique for deep understanding Video & Slides An Immersive Ethnography Technique for deep understanding Over my long career, I have been lucky enough to work with really creative researchers who have taught… 25 March 2021 Digital E-Ethnography and Patient Data Video & Slides Digital E-Ethnography and Patient Data Given the ‘big data’ brokers (IQVIA (IMS), Google Analytics and IBM Watson) and the availability of data on… 24 May 2018 The Power of Going Long Video & Slides The Power of Going Long We’re used to thinking of 30-minute phone interviews, 1-hour IDIs, 2-hour focus groups and 3-hour ethnographies . .… 8 November 2017 Adapting #Mobile to Social Media Language ???? Video & Slides Adapting #Mobile to Social Media Language ???? Mobile communication is becoming increasingly visual – think Instagram, Snapchat, YouTube; the use of filters, emojis and storylines… 18 October 2017 Digital Hip-Hop Knock-outs in Mumbai Video & Slides Digital Hip-Hop Knock-outs in Mumbai Edward Appleton & Aastha Tiku from Happy Thinking People discuss “Digital Hip-Hop Knock-outs in Mumbai” 2 February 2016 In Time, In Context, In-Spired: Mindfulness in Mobile Ethnography Video & Slides In Time, In Context, In-Spired: Mindfulness in Mobile Ethnography 17 July 2014 Ethnography 101 Video & Slides Ethnography 101 17 July 2014 Mobile research and the struggle for naturalism and meaning Video & Slides Mobile research and the struggle for naturalism and meaning 17 July 2014 The Wizard Behind The Curtain: Ethnographic Analysis Video & Slides The Wizard Behind The Curtain: Ethnographic Analysis 17 July 2014 The secrets of conducting successful Ethnography research online Video & Slides The secrets of conducting successful Ethnography research online 17 July 2014

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