Edward Appleton is Director Global Marketing with Happy Thinking People. Edward has worked for over 20 years in market research on both Agency and client side. Prior to his current role, Edward was Senior Insights Manager with Coca-Cola in Berlin; before that he was European Insights Manager at Avery Dennison.
He blogs regularly at www.researchundreflect.blogspot.de and for Esomar, and is a founding Board Member of Mobile Research in the Mobile World (MRMW).