Category: Uncategorized
Blog
98% Pure Potato a book about pioneers of Account Planning
A guest blog by John Griffiths, talking about his exciting new project to crowdfund and launch a book…
26 April 2015
Blog
Brave Researchers? Help us to celebrate their stories.
Guest Post by Fiona Blades & John Griffiths When was the last time you described a market researcher…
1 April 2015
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Marketing Research or Market Research? A unhelpful distinction
Once again I have heard of somebody claiming that there is a useful difference between the terms marketing…
23 March 2015
Blog
Growth Hacking 101
“Growth hacking” is a new term for most in the marketing measurement space but a long held practice…
9 March 2015
Blog
What can the painter Turner teach market researchers?
Yesterday (17 January 2015) I was lucky enough to attend the Turner exhibition at Tate Britain in London…
17 January 2015
Blog
How should we improve the research participant experience?
At the Festival of NewMR, December 2014, Annie Pettit gave a great presentation titled “Behind your back: What…
6 January 2015
Blog
Download a free chapter from The Handbook of Mobile Market Research
The Handbook of Mobile Market Research is available from a range of leading bookshops, including Amazon. You can…
4 October 2014
Blog
Proof that people can make a difference
Posted by Ray Poynter 20 September, 2014 I have just spent an amazing afternoon in a Thai orphanage…
20 September 2014
post image Blog
Singapore MRSS Conference – for me the best one day event of the year!
Yesterday I was the closing keynote at the MRSS Asia Research Conference in Singapore, and I think it…
8 August 2014
Blog
My Take on Social Media – Tara Lyons
Guest blog by Tara Lyons - her take on Social Media.
5 August 2014