Category: ESOMAR

Blog ESOMAR report confirms that surveys are in decline Last week I posted an article looking at the decline in survey research, which included some data from… 3 September 2014 Blog What are the top ten questions for Opinion Polling? A new edition ESOMAR’s Answers to Contemporary Questions book is being produced, with three new chapters, International, Mobile,… 4 February 2014 Blog Staying up to date with trends in mobile and mobile market research As part of the book on Mobile Market Research that we are working on we are including some… 19 January 2014 post image Blog Does this summarise mobile qual for you? As part of the book on mobile market research that Sue York, Navin Williams and I are writing… 7 January 2014 post image Blog Do you have mobile RoR or case studies you’d like to share in our new book? Ray Poynter, Navin Williams, and Sue York are writing a book on mobile market research, which will be… 1 January 2014 post image Blog Non-Market Research Options for the Mobile Ecosystem The material below is an excerpt from a book I am writing with Navin Williams and Sue York… 23 December 2013 post image Blog Does using the #MRX tag limit the conversation? Most market researchers (IMO) who use Twitter do so with the #MRX tag, with the #NewMR, #ESOMAR and… 18 December 2013 post image Blog Is market research really a career? Yesterday, at the BAQMaR Conference, the Fringe Factory launched its study into what young graduates are looking for… 13 December 2013 post image Blog Answers to Frequently Asked Mobile Market Research Questions In collaboration with other authors we have produced an initial draft of the chapter on Mobile Market Research,… 9 December 2013 post image Blog Opportunities and Threats faced by Market Research – Peter Harris By Peter Harris, Managing Director, Vision Critical Asia Pacific. I’ve had the opportunity to attend a few MR… 29 November 2013