Month: April 2017
Blog
Do you work internationally? Read ‘The Culture Map’ by Erin Meyer
I have just read The Culture Map by Erin Meyer and it has excited me more than anything…
23 April 2017
Blog
What is the scientific method, and how does it relate to insights and market research?
Posted by Ray Poynter, 22 April 2017 I often hear people grumble that researchers, marketers and insights professionals…
22 April 2017
Blog
New Participants, New Expectations, for Qualitative Market Research
The post below is a guest post from Maya Middlemiss, Founder and Managing Director of Saros Research, based in…
15 April 2017
Blog
Politicised discourse – is Market Research Attuned?
The post below is a guest post from Edward Appleton, Director Global Marketing at Happy Thinking People, based in…
7 April 2017